Become a Contributor

What Not To Do is where fail isn’t a four letter f-word. This is the warts-and-all web platform for experts to show the mistakes they made on their way to where they are today. Created by a trio of entrepreneurs as an alternative to relentlessly positive websites which only focus on the shiny side of life.

What Not To Do is where experts like you show not just what you’ve learned, but how you learned it. Where you can be proud of your failures because they’ve made you the success you are.

What Not To Do is where you share your most embarrassing professional mistakes so that others can see what not to do.

Each contributing expert has their profile and photograph on the website along with articles showcasing their past epic fails. One article is randomly selected each day as the article of the day, so the more articles you contribute the greater your chance of being in the spotlight.

We will have a variety of experts from all sorts of professions, everything from gardening to investment, executive coaches to personal trainers, design to recruitment. Wherever there’s an expert who’s made a mistake, there’s a contributor who can advise what not to do!

This is the straight-talking web platform where business owners and professionals can stand out from the rest by being less than perfect. It’s like LinkedIn for lemons, or Facebook of fails. It’s What Not To Do. Because failure always comes before success, not just in the dictionary.

  • Basic
  • 120 1-month
  • A one month Subscription to What Not To Do gets you:

    1. A full Contributor Profile with photograph.
    2. Freedom to submit up to four expert articles per month. Limited to one expert article per week.
    3. Discount of €120 on the 12 month annual subscription. This means you get 13 months for the price of 12 months.
    4. A chance for your article to be featured as article of the day.
  • Standard
  • 360 3-month membership
  • A three month Subscription to What Not To Do gets you:

    1. A full Contributor Profile with a photograph.
    2. Freedom to submit up to four expert articles per month. Limited to one expert article per week.
    3. Discount of €300 on the annual twelve month subscription. This means you get fifteen months for the price of twelve months when you extend by a year.
    4. A chance for your article to be featured as article of the day.
  • Advanced
    Most Popular
  • 960 Annual membership
  • An annual Subscription to What Not To Do gets you all the benefits of the 3-month membership plus

    1. Analytics tracking data from What Not To Do to your website.
    2. A chance for your article to be featured as article of the day.
    3. Social media profile links.
    4. Invitation to the What Not To Do annual Contributor lunch.
    5. Premium speaking slots and two guest passes to the annual What Not To Do annual conference.
    6. Opportunities to submit a What Not To Do quote for inclusion on merchandise items and you will receive a percentage share of the sales of those items.